At first glance, it might seem like creating a flower arrangement and crafting an on-hold message program have little in common. However, both tasks require careful consideration of several factors to create a beautiful and effective final product.
Purpose: The first step in both tasks is to determine the purpose of the final product. For a flower arrangement, the purpose may be to celebrate a special occasion or to provide comfort during a difficult time. For an on-hold message program, the purpose is to keep callers engaged and informed while they wait on hold.
Audience: The next step is to consider the audience. For a flower arrangement, the recipient's taste, preferences, and the occasion are important factors. For an on-hold message program, the audience is the caller, and the program must be tailored to their needs and interests.
Theme: Both flower arrangements and on-hold marketing programs benefit from a theme. A theme can unify the individual elements and create a cohesive and appealing final product. For example, a flower arrangement with a color theme creates a striking visual impact, while an on-hold message program with a theme can help callers understand the company's values and message.
Customization: Finally, both tasks require customization. A florist will often create a custom arrangement for a specific occasion or recipient. Similarly, an on-hold message program should be customized to the specific needs of the business and their callers.
As you can see, choosing the right flowers for an arrangement and creating an on-hold message program require careful consideration of several factors – each decision plays an important role in creating a beautiful and effective final product. By applying the same level of thought and care to each task, florists and on hold message program creators can create stunning and impactful creations that enhance the lives of their customers.
Florists – let us design a custom music on hold marketing solution that evokes the same kind of feelings as your floral arrangements, while increasing revenue for your shop.
www.OnHold.com/Florist or 1-888-321-8477
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Florists – Valentine’s Day will be here before you know it! Start advertising your custom floral Valentine offerings now.
Your floral shop will experience an increase in calls with questions about contactless shopping and delivery options, curbside pickup and more. Your floral team will likely place more callers on hold, and for longer periods of time. Use that time to directly target a captive audience – market your unique floral bouquets, chocolates, balloons, stuffed animals. Consider offering a “heard it on hold” floral promotion.
As a leading designer of custom audio marketing, we will help you drive sales and improve the overall custom experience and call flow. OnHold.com will create dynamic audio productions for auto-attendant greetings, music on hold messages, radio or any other form of custom floral audio. From script development to final production, OnHold.com offers professional floral marketing audio services.
Contact OnHold.com at 1-888-321-8477 to discuss our custom floral marketing options!
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